Vorwerk's core business is the global direct selling of Kobold vacuum cleaner, Thermomix kitchen appliances, Twerks Tools, Email Tea maker, and Jafra Cosmetics. The Vorwerk family also includes the akf bank, Vorwerk flooring and its sister company, HETAS.
Germany
Vorwerk
Revenue
$4.30 billion
Founded
1883
Compensation Structure
Single level
Employees
12,972 employees
Head Quarters
Wuppertal, Germany
Primary Market
United States; Mexico; Europe
Products
Appliances; Clothing and Accessories; Cosmetics; Home decor; Kitchenware; Personal Care
Sales Method
Party plan
What does it offer?
Vorwerk offers the versatile Twercs Tools, a comprehensive toolkit designed to meet various DIY needs, and the Email Tea maker, which brings convenience and precision to the art of tea brewing. The company’s portfolio is further enriched by Jafra Cosmetics, a brand that provides a wide array of beauty and skincare products known for their quality and efficacy. This extensive product range and business diversification enable Vorwerk to meet the varied needs of its global customer base, reinforcing its reputation as a leader in direct selling and beyond.
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